Succession Dilemma at Hamdard India

'Enrich Not Exploit': Can New CSR Strategy Help Body Shop Regain Glory?
Case Code: BECG167
Case Length: 9 Pages
Period: 1906-2019
Pub Date: 2021
Teaching Note: Available
Price: Rs.300
Organization: Hamdard Laboratories
Industry: food and beverages; Medicines
Countries: India
Themes: Family Business,
'Enrich Not Exploit': Can New CSR Strategy Help Body Shop Regain Glory?
Abstract Case Intro 1 Case Intro 2 Excerpts

Background

Hamdard, one of the leading traditional Health and Wellness companies in India, was established in 1906 by Hakeem Abdul Majeed (Hakeem) in Delhi, in undivided India , as a Unani clinic. The clinic began as a shop selling herbs and soon gained a reputation as the finest supplier of herbs. Initially, Hakeem made his own medicines using closely guarded formulations and sold them to his patients. Hamdard soon gained popularity and its name became synonymous with integrity and excellent quality..

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